Apple Intelligence so far: did Apple oversell it?

At Apple’s September 2024 hardware event, the company announced its iPhone 16 lineup, which was “built for Apple intelligence” — but Apple’s leap into AI has had a soft landing. The phones arrived without Apple Intelligence and, over the course of four months, Apple has been slowly rolling out some of the promised features through iterations of iOS 18.

Apple Intelligence’s first set of features included tools we’re pretty familiar with, like glowing gradients to indicate the presence of AI, the ability to change the tone of an email, and a photo clean-up tool that lets AI eliminate distractions. Now, we’re up to iOS 18.3 with updates that include Visual Intelligence, Image Playground, AI image generation, Genmoji, and a ChatGPT extension for Siri.

This isn’t the end of AI for iOS; there are even more updates coming with iOS 18.4 that might allow Siri to understand what’s on your screen and take action in apps for you. But right now, is Apple Intelligence even close to delivering on what was announced in September? Check out our recap to see where we are now.